Njuu Round is a new concept store established by Mari Värton, that offers environmentally friendly, fashion-conscious women carefully selected secondhand clothing, shoes, handbags, and accessories, giving the items a new life.
The founder of Njuu Round has been active in fast fashion for a long time but has also worked for six years as a retail manager at Uuskasutuskeskus, which is specifically aimed at environmentally sustainable consumption. The desire to create the store of her dreams grew out of a passion for fashion and vocation for an environmentally conscious lifestyle. The clothing store Njuu Round was born in combining these two worlds.
Njuu Round offers a wide selection of carefully selected clothes, both trendy and luxury brands, as well as high-quality items from well-known Scandinavian producers. Works of Estonian designers are also much appreciated. You can be sure that all items on sale are clean and in good condition.
We want to make shopping for clothes a personal and enjoyable experience. We give fashion items a longer life by reaching new consumers. Sustainable fashion and consumption create a sustainable future. Our goal is to inspire and guide people towards savvy-spending and thoughtful consumption.
Our goal is to create an environment where the purchase of secondhand clothes and accessories becomes the first choice for consumers, because the fashion industry is one of the world’s biggest polluters. We are pioneers, creating such opportunity through the Njuu Round store.
In the global fashion market, the used clothing sector is one of the fastest growing, as consumers are increasingly looking for environmentally friendly solutions.
Recycling is important for us at every step: second-round inventory, name tags made from leather scraps, as well as paper bags and reusable price tags have been used in the store.
We provide the opportunity to give clothes a new life through the lifestyle store located at Poordi 3 in Tallinn. Every customer is welcome. You can make trendy purchases from a carefully picked selection or sell the items you used to love but that no longer inspire you.
Our goal is to extend the life of clothing and make the selling and buying of used items an easy and inspiring experience. We offer our customers a high-quality selection – from casual clothes to eye-catching designer dresses.
The price of the items will be fixed in an agreement, and please note that we buy a maximum of ten products from one customer at a time. It would be helpful if you have given thought to prices you want for your items before you come to the store.
At Njuu Round, curated by its founder Mari Värton, you can find only high-quality and stylish items in excellent condition. Our pieces are carefully selected, bearing in mind the season, current trends, and needs of our customer. In addition, Mari also provides on-site style consulting – which is much more than a simple shopping experience.